Attendee Profile

From experience in organizing ConnectivityWeek in North America and Europe, Clasma Events expect the following demographics to attend IndConn at the Santa Clara Convention Center.

ConnectivityWeekConnectivityWeek Attendee Profile

General Areas of Interest

  • Energy Management in facilities, residential, industrial and businesses
  • Solutions for sustainability and renewable energy applications
  • Use of IT in solving climate change challenges
  • Business issues in deployment of smart devices especially in energy applications
  • Investment opportunities in new IT fields
  • Understanding policy and regulatory trends
  • Broad adoption of IP and related technologies in smart devices
  • New business models and solution delivery
  • Understand existing case studies and view technology showcases

Technology End Users

  • Business owners and executives looking to deploy IT and smart devices
  • Business end users looking to address sustainability issues
  • Facility owners (commercial, residential and industrial)
  • Energy end users and consumers

Business Decision Makers

ConnectivityWeek is structured for high-level corporate and organization decision makers. This profile consistent with all of Clasma's events since the company's formation in 2003. Specific attributes include:

  • More than 50% of attendees in executive or senior management / director positions
  • Majority of attendees are final decision makers or have heavy influence on technology purchase decisions
  • Significant feedback on ConnectivityWeek as being the ideal venue to identify new business partners
  • High-level expert speakers draw attendees seeking to learn new perspective for solutions
  • Business leaders seeking to invest in IT solutions for energy challenges

Technology Leaders

ConnectivityWeek is focused on the advancement of connectivity technologies for smart connected devices and has become the gathering place for thought leaders in this space not only for speakers but also for attendees seeking solutions.

  • Use of IT in energy management and deployment of green sustainable energy
  • Use of enterprise systems for managing smart connected devices
  • Deployment of new solution sets and applications
  • Gaining an understanding of standards and new technologies
  • Discussions on information management, warehousing and analysis
  • Attendees focused on identifying vendors for new products or solutions

North American & International Attendees

ConnectivityWeek is primarily marketed to a broad North American audience with a common desire to build an understanding of the role of IT and smart devices in the future of energy around the world. As such, the event also attracts an international audience looking to understand how North America and the U.S. is leading the market in this sector.